Give the gift of generosity this Christmas

The Kmart Wishing Tree Appeal, now in its 19th year, will support families throughout New Zealand this festive season.
This year, Kmart aims to collect more than 40,000 gifts that will be distributed by Santa’s unsung helpers, The Salvation Army.   Hastings residents donated over 1,200 gifts through the Hastings store last year and are urged to up the target for 2013.
Simply purchase a gift of your choice*, collect a gift tag from any Kmart store to jot down your gift recipient’s intended gender and age, and then place it under the tree.   And that’s it!  You’ve now officially paid it forward.
Without the generosity of the public, many financially disadvantaged families will experience a bleak Christmas Day. However, the thoughtful contributions of New Zealanders will put a smile on a child’s face when they wake on 25 December.
This year’s Kmart Wishing Tree Appeal will launch in stores around the country from 11 November and will run until 24 December.
Visit http://wishingtree.kmart.co.nz to learn more about Kmart’s commitment to giving back to the community.
-ends-

*Kmart welcomes gifts purchased from any retailer, not just Kmart stores.  

For further media information please contact:

Greer Bland |Undertow Media  
Tel: +64 9 303 0233
Mob: +64 21 476 887
Email: greer@undertowmedia.com